BMX Every Day | #UKBMX




The good guys at S&M are more than happy to make you a custom frame, should you need one, but for now let’s check out the S&M ATF.

S&M is a true BMX brand. It doesn’t get much more real than S&M. Founded by a pair of wild teenagers in 1987 (Swingrover & Moeller) they’d already had enough experience with BMX race frames to know that they needed something better and were prepared to try and make it themselves. So began the history of S&M aka The Shield… In 1988 the Slam Bars were introduced, 1989 saw the Dirt Bike, and everything pretty much rocketed from there. With the departure of Swingrover in 1990, Chris Moeller set about running the brand on his own – while riding and partying as much as possible, naturally.

The ATF is the benchmark that S&M have used for a while to develop their team riders’ signature steeds.”

“Since 1990, Moeller has steered the S&M ship through hell and high water. Crazy nights, ideas and antics aside, the goal at S&M has always been the same: to make good bikes and run things their way. With American flags and middle fingers waving in the wind, S&M will continue to sail the seas of BMX cheese until other companies make bikes as good as theirs or it’s not fun anymore. Neither of which looks likely to happen soon.” –S&M

I mentioned S&M is a real BMX brand. The proof of this? They manufacture the vast majority of their products in house. Yeah. The S&M workshop is the real deal.

ATF = Alcohol, Tobacco & Firearms = All Terrain Frame. Clearly then, the S&M ATF is a well rounded BMX frame. You can do whatever flavour of BMX you like on this bad boy. It’s the benchmark that S&M have used for a while when developing their team riders’ signature steeds. It’s also the choice of most of the S&M employees, and those guys know what’s up.

“It’s a little stronger and heavier than some of the frames on the market but it’s what people that really ride want. Stylish, classic, and burly all rolled up into one.” –S&M

The geometry is wonderfully balanced, as you’d expect. One more note on its versatility – the ATF is available in seven toptube lengths, all the way from 20” up to 22”. Mega.

RRP: £429.99



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