When this frame arrived and we unpacked it, gasps were heard echoing around the office. The paintjob is that good.
Cult is quite the revered brand. Kicked off by Robbie Morales in 2010, it caused a fair amount of controversy when it was announced. It divided the then Fitbikeco. team, with some staying on and some moving over to Morales’ new squad. Since then, Cult has obviously been a huge success, with a strong company image, a diverse team of riders and some of the most trustworthy products on the market.
This ‘Shorty’ frame (with Sean Ricany’s awesome signature colourway) is built for the streets, plain and simple. Tech street riding is where Ricany excels and this is the frame he does it all on – although we’re sure this geometry would probably feel quite at home in a skatepark, too.