Ride UK BMX

Rider-owned and rider-tested WeThePeople offers a range of complete BMX bikes, frames, parts and apparel, all finished to high standards of quality and design. It was launched in 1996 in the German city of Cologne with the self-stated mission of bringing riders ‘the best possible BMX products ever’, and has since become one of the world’s most renowned BMX brands.

The BMX-crazy Wethepeople team still design all the company’s products in Cologne. Leading its range of complete bikes is the breathtaking ‘Volta’, available in two colourways, and with a spec including double-walled welded rims, spline drive 26/9 gearing and a healthy splattering of éclat’s finest components to round things off.

Other standout models include the pro level ‘Zodiac’, set off by striking translucent paint over a CP finish, and with versatile switch drive cassette hub and a fork featuring invest cast dropouts, and the ‘Crysis’, available as a free-coaster option, utilizing the brand new Saltplus Trapez free-coaster hub. There are also 16” and 18” models, and the Atlas 24” cruiser.

The Wethepeople international pro team features many of BMX’s biggest names, such as Ed Zunda, Dillon Lloyd, Dan Foley, Raul Ruiz, Andrew Jackson, Max Gaertig, Chester Blacksmith, Maxime Charveron, Mike Curley, Jason Phelan and Pete Sawyer. There is also an international am team, made up of Moritz Nussbaumer, Brett Silva, Patrick Morse, Dustyn Alt, Marcas Grubbs and Mikey Tyra.